A universal blockchain platform for the travel industry

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ATLAS - THE TRAVEL BLOCKCHAIN

About atlas

Atlas will provide a smart-contract based infrastructure that connects all consumers and businesses in the travel industry
on a decentralized travel ecosystem that incentivizes content creation, transactions and consent-based sharing of user data.

Problem

The travel industry is one of the largest global vertical markets, valued at over 8 trillion USD. It is also a highly centralized industry where a few powerful platforms control the user data, the content creation and the marketplace and dictate the terms of business. This leads to an inefficient ecosystem that marginalizes both consumers and businesses.

Solution

The Atlas Network will connect all travellers, content creators and travel businesses to a distributed smart network for data, content and transactions. It provides a robust smart contract based travel ecosystem that incentivizes content creation and data sharing and ensures cooperative relationships and fair value distribution between service providers across the entire travel value chain.

The partners

With backing from prominent investors including Tencent Holdings, Matrix Partners and Pusi Capital, the team behind Atlas has successfully created Zanadu, the market-leading luxury travel platform in China. Zanadu have built a community of more than one million influential and loyal users through the use of successful and established partnerships with the world’s best hotels, travel suppliers, consumer brands and media platforms. These strong relationships, networks and user-base are already in place and will allow Atlas fast adoption for real-world usage and rapid expansion in the travel industry.

Our Investors

Hotel Partners

GDS/CMS Partners

Advertising Partners

Video and Media Partners

Airline Partners

Payment Partners

Ecosystem features

ATLS and SATLS Token

Atlas Token (ATLS) is the unit of exchange in the Atlas ecosystem. ATLS can be time-locked into Staked ATLS (SATLS) to gain voting power and holding-rewards.

Zero Commission Market Place

Atlas provides a decentralized and commission-free infrastructure for suppliers to list inventory and for customers to complete accommodation bookings, restaurant reservations or tickets for events.

Content Creation Rewards

Through use of smart contracts, content creators will be automatically rewarded when posting quality content voted up by the community.

Custom Contract API

Developers can create and customize smart contracts from a selection of professionally audited and legally binding Smart Contract templates that will handle common agreements between individuals and venues.

Channel Management Integration

Major CMS API integration facilitate instant rates and availability confirmations, venue information and promotional pricing retrieval.

Payment Gateway

Handling of online bookings and transactions, including the transfer of ATLS to venues for reservations made through the 3rd party app or website.

Token Offering Infrastructure

Accessible framework for businesses to tap into the potential of the token economy without the challenging process of developing their own blockchain, industry compatible APIs and building a community.

Authorship and Ownership Protection

Users and suppliers are empowered because they have control over their information and transactions.

SDK Support for 3rd Party Website & Apps

Third-party developers and businesses can build their own applications on the Atlas platform. SDKs simplify the operation and interaction with Atlas blockchain and APIs.

The Technical Framework

The Atlas framework is comprised of three distinct layers: Core Blockchain Layer,Service Layer, and Application Layer. Each layer in the framework contains components that execute processes and services for the layer above.

User layer
  • Consumers
  • Content creators
  • Users
  • 33rd party developers
  • Suppliers
Application Layer
  • Atlas website/app
  • 33rd party website/apps
  • Atlas admin platform
Service layer
  • Content API
  • Payment gateway
  • Channel management API
  • Custom contract API
Core Blockchain layer
Blockchain
  • Consensus
  • Encryption
  • Distributed Ledger
External Storage
  • Amazon S3
  • Off-chain storage
Core Blockchain Layer
Core Blockchain Layer
  • All venue information including descriptions and reviews, as well as transactional data from customer bookings will be stored on this layer.
  • Smart contracts will reflect each venue’s business policies, and will automatically supervise payments and enforce booking policies.
  • Atlas is the first blockchain implementation built specifically for the travel sector vertical.
Service Layer
Service Layer
  • Acts as an interface for developers to access any data stored on the core blockchain layer.
  • Atlas’ open API enables the creation of innovative and decentralised applications that are based on ATLS.
  • Hotel brands and other IP owners can issue their own ATLS based tokens to finance expansion or innovation.
Application Layer
Application Layer
  • First version of the Atlas app is already under development, enabling user reviews and venue bookings.
  • Customized smart contract tool enables venues to customise their own smart contracts from a list of templates to enable, confirm, and enforce the execution of a contract or policy.
  • Backend management system enables venues to respond to user reviews, as well as to receive and manage customer bookings.

Roadmap

Phase 1
1Q2019

Global launch of the Atlas APP, a location based experience recommendation app, with content creator incentives based on a point system

2Q2019

Incentivise network expansion, ecosystem development and ramp up marketing.

Phase 2
3Q2019

The Atlas Testnet will be made available. The e-commerce feature will be integrated into the Atlas App.

4Q2019

Launch Atlas Blockchain Mainnet and Protocol infrastructure.Launch Atlas functionality including content creation, curation reward systems, loyalty/CRM system and facilitate all transaction types.

1Q2020

Launch secondary token offer features for 3rd party businesses and developers who can run their own apps and websites on the Atlas blockchain.

Phase 3
2Q2020

Optimize the platform for scale and growth.First Atlas DevCon for Atlas community developers.

Atlas app

The Atlas App is the key application to bring the value of the Atlas Network to life.
It is an example of a DApp on the Atlas blockchain, using its open API and transparent data access.

Home

The home screen displays the content feed, curated by AI and algorithms that learn about users’ location and experience preferences.

Navigation

The home screen displays the content feed, curated by AI and algorithms that learn about users’ location and experience preferences.

Discovery

The home screen displays the content feed, curated by AI and algorithms that learn about users’ location and experience preferences.

My Profile

The home screen displays the content feed, curated by AI and algorithms that learn about users’ location and experience preferences.

Home

The home screen displays the content feed, curated by AI and algorithms that learn about users’ location and experience preferences.

Navigation

The home screen displays the content feed, curated by AI and algorithms that learn about users’ location and experience preferences.

Discovery

The home screen displays the content feed, curated by AI and algorithms that learn about users’ location and experience preferences.

My Profile

The home screen displays the content feed, curated by AI and algorithms that learn about users’ location and experience preferences.

The Core Team

Wu Zan
CEO
  • Graduated 1st-class-honour in Economic and Finance from University of Warwick and University of Tokyo.
  • Founder and CEO of Zanadu, the industry leading and multi-awards winning premium travel OTA and Travel Media Company in China.
  • 6 years with Morgan Stanley in investment banking and PE investment division at Hong Kong, Singapore and Shanghai office.
  • Global leader and regular speaker in the luxury travel space with extensive knowledge and network in the hotel and travel industry.
Wu Zan
CEO
Phil Mak
CTO
  • Over 20 years’ experience in technology and web application development with proven ability to plan, build, and grow a digital business from scratch; solid understanding of software development, database design, security, UI design, user experience design, and agile development methodologies; and extensive experience in building, scaling, and implementing enterprise software systems.
  • Phil used to own and run a technology development company, building large scale website and tech solutions for clients such as Apple, The Economist, Disney, Skype, Sun Life Financial, and Virgin Atlantic.
  • Team-leader in Skype TV.
  • Avid believer of blockchain technology and an early investor in Bitcoin.
Phil Mak
CTO
Dirk Eschenbacher
CMO
  • PhD in Design and Visual Communication from Central Academy of Fine Arts.
  • A multi-award winning creative director and tech entrepreneur with extensive experience in design, technology, filmmaking, branding and digital marketing.
  • Held several senior creative positions with OgilvyOne, Ogilvy & Mather and DDB, across China and Asia, including Regional Creative Director at Asia Pacific and Managing Director at Ogilvy and DDB.
  • Winner of China’s first Cannes Cyber Lion and D&AD Yellow Pencil.
Dirk Eschenbacher
CMO
Alex Wang
COO
  • Alex has rich experience in managing e-commerce, content and media companies, from technology start-up to listed corporations. His past work experiences include:
  • Executive President and EVP of Viva Mobile Media, a US$40MM funded mobile news and magazine tech company.
  • Managing director and China head for Singapore-listed jewellery e-commerce company, Gems TV.
  • Senior producer at MTV China and China representative of Viacom.
  • Creative director and programming head for Shanghai Media Group’s Mobile TV business.
  • Producer and executive producer for DMG, a leading advertising and entertainment company in China with business in film, TV and commercial production.
Alex Wang
COO
Neo Liu
Senior Architect
  • Previously senior programmer at Leyou, major e-commerce company in China.
  • Rich experience in software design and development.
  • More than 7 years of e-commerce system development.
  • In depth understanding with decentralized system architecture.
Neo Liu
Senior Architect

Advisors

James McBride
Ritz Carlton, Rosewood Hotels, Nihi
  • Co-founder and CEO of Nihi Hotels, previously President of YTL Hotels, VP of Rosewood Hotels, VP of Ritz Carlton
  • 2016 “Hotelier of the Year” by the Hotels Magazine
James McBride
Ritz Carlton, Rosewood Hotels, Nihi
MX Kuok
Shangri-La Group
  • Board Director of Shangri-la Hotels and Director of Kuok Group
  • Experienced investor in the travel industry and TMT space
MX Kuok
Shangri-La Group
David Aronovitch
Morgan Stanley
  • Head of South East Asia investment banking at Morgan Stanley
  • Global co-head of consumer retail group at Morgan Stanley
David Aronovitch
Morgan Stanley
Jimmy Zhong
Founder and CEO IOST
  • B.S., Emory University, Computer Science and Mathematics, Magna Cum Laude
  • 500-startup Alum, Founder of multiple successful VC backed/exited startups
Jimmy Zhong
Founder and CEO IOST
Ding'an Fei
Ledger Capital
  • Managing Partner of Ledger Capital
  • Experienced TMT investor formerly with Warburg Pincus
Ding'an Fei
Ledger Capital
Emma Liao
Ultrain Co-founder
  • Co-founder of Ultrain, a next generation public-blockchain
  • Founder and CEO of Pioneer Capital Solutions
Emma Liao
Ultrain Co-founder
Jonathan Ha
Red Pulse Founder
  • Founder & CEO of Red Pulse (RPX), a tokenized research ecosystem for China’s economy and capital markets
  • CFA Charterholder
Jonathan Ha
Red Pulse Founder
Alex Alt
Sabre Hospitality Solutions
  • Former President of the Sabre Hospitality Solution, the biggest GDS company in the world
  • President and CEO at Blue Star Sports
Alex Alt
Sabre Hospitality Solutions
Edmund Chu
SECA / Kosmos / Techeetah
  • Co-founder and Partner of Kosmos Investment with footballer Gerard Pique and Rakuten founder Hiroshi Mikitani
  • President of TECHEETAH Formula E team
  • Managing Director (Global) of SECA
Edmund Chu
SECA / Kosmos / Techeetah
Jimmy Hu
Apex Technologies
  • Founder & CEO of APEX Network (CPX)
  • Forbes China 30 Under 30
Jimmy Hu
Apex Technologies

Token Sales and Funds

ATLS will initially be distributed as an ERC-20 token, which will be mapped over to our blockchain following the release of our Mainnet in Q4 2019, keeping to its value with an exchange rate of 1:1. ETH will be used to raise funds at all stages of the token sale.

Token Initial Distribution
Token Initial Distribution
Company Projected Use of Funds
Company Projected Use of Funds
Token Sales and Use of Funds
Token Sales and Use of Funds